The platform is rolling out a updated setting that enables them to cut down on the volume of AI-created videos appearing in their timelines. This move comes as the company revealed that it currently hosts more than 1 billion AI-generated clips.
Trial and Implementation
The new functionality is being tested over the next few weeks before a widespread launch. This shift aligns with a increase in AI-generated material, driven by emerging content generation software.
AI Content on Other Platforms
It has been noted that nearly one in 10 of the most rapidly expanding channels on another major platform primarily display content made by AI. A considerable share of this content is considered mass-produced AI material, a term for substandard, mass-produced content that is typically illogical or bizarre.
Based on user feedback that a lot of users like content produced via AI tools, ranging from AI artwork to educational videos, and we aim to give people the option to see more or less of that, depending on their own choices,” commented a spokesperson.
Scale of AI Content
The platform shared that there are now 1.3 billion videos on its service tagged as made with AI. Collectively, more than 100 m pieces of content are submitted to the app every day, making AI content a minor portion of its total content library.
How to Adjust Settings
Users will be capable of reduce or increase the amount of artificial media they see by using the content preference setting in the app and picking “AI-generated content”. Other topics that currently be adjusted under the setting cover news, clothing, aesthetics, and choreography.
Content Labeling and Policies
The platform’s policies mandate creators to identify lifelike AI-made content, and it prohibits harmful fake videos of celebrities or crisis events. Any realistic AI video that is without a tag can be deleted under its community policies.
Additionally, the platform will henceforth attach an “AI-made” watermark to content made using its proprietary AI systems, or identified by an industry-wide initiative for spotting AI-generated material. This step is intended to stop users from trying to evade the tagging system.
AI Literacy Programs
The platform is furthermore establishing a two million dollar AI literacy fund for specialists and groups to develop learning resources about using AI responsibly. This project will support non-profit groups focused on educating computer science.
Platform Protection
The platform has defended its moderation strategy, during controversy over intentions to make redundant hundreds of content moderators in the UK. TikTok is set to cut 439 jobs in its content moderation division in its British office, with worker representatives and digital protection specialists expressing worry that staff are being displaced by AI moderation.
A senior executive stated that people-led review would continue to be important, but automated tools can protect employees by removing the most harmful content ahead of it gets reviewed by staff. TikTok announced a notable drop in disturbing and violent content seen by human moderators over the past year due to reliance on its machine learning processes.
We believe it is crucial to balance humans and technology to keep the platform safe,” she said. “We’ll have staff as involved in the system, but we further consider it’s very important to reduce exposure to unsafe media as swiftly, which is the area in which a significant AI assistance is making a difference operate efficiently.”